Case Study
Hajj is dangerous, heavily crowded, and impossible to rehearse for real. Here is how we turned emergency preparedness from a briefing into safe, measured practice, and what the field results showed.
42 sResponse timeIllustrative An environment that tolerates no error Salek Al-Mashaaer is one system with three roles: the pilgrim, the emergency cadres, and the field workers.
The three experiences in this training were not built for the season: two come from the Salek Al-Mashaaer system's axes (Navigating the Holy Sites and Hurras Al-Mashaaer), and one from the Immersive Teaching Hospital, deployed in the Hajj context. That is how our library works: it composes across sectors rather than being rebuilt per sector.
The training was delivered to emergency-response cadres operating during the 2026 season, inside an immersive environment reproducing situations that cannot be staged for training.
One system, three roles
92%Journey readinessIllustrative The pilgrim The Radeef app accompanies the pilgrim stage by stage, from home until a safe return, with guidance from family in their own voice and language.
The pilgrim arrives already knowing the way.
5.2 cmCompression depthIllustrative Emergency cadres Headset simulation of CPR, first aid, and season emergencies: safe practice that repeats without limit, measured moment by moment.
The field worker enters the field having mastered the situation.
3Hazards detectedIllustrative Field workers Identifying camp hazards and handling them under approved protocols, from dispatch to evacuation. Every trainee decision is recorded and measured.
The organiser holds proof of its cadres' readiness.
Field proof
The value did not stay theoretical. The emergency-scenarios experience ran in the field at Al Rajhi Commercial Support Services and Saudia Hajj & Umrah, with workers from other sectors in the Hajj environment, and a direct survey was administered to 47 trainees right after the session.
Field delivery partners
Al Rajhi Commercial Support Services 
Saudia Hajj & Umrah 
Simulation that moves the trainee into the heart of the situation before it happens.
Impact that goes beyond theory into grounded practice.
Psychological and professional readiness for the real situation.
These are trainee responses and opinions right after the session. Performance indicators from the College of Medicine lab, published once the first season completes.
The methodology footnote doesn't weaken the number; it makes it citable in a formal meeting: a self-assessment survey, a stated sample, and a defined measurement point. Every number we publish carries its footnote.
And beyond the numbers themselves: one experience from the Immersive Teaching Hospital moved into the Hajj environment and drew a highly positive response from 47 trainees, practical proof that Al-Amad's library composes across sectors.
